Biography
Watcharaporn has a bachelor degree in mass communications from Chulalongkorn University, before pursuing her interests in social psychology in her postgraduate study at the same university. Watch has joined the faculty of psychology, Chulalongkorn University in 2000, before continuing her training in social psychology and earned a PhD in social psychology from the University of Utah, USA. Watch has been trained in the area of attitudes and cognitions related to promoting positive health behavior (e.g., encouraging cancer screening and healthy consumption behavior) via examining effects of positive cognitions and emotions. Lately, Watch has expanded her research interests in attitude areas to include examining Thais’ prejudice, and attitudes toward environmental behaviors such as energy saving in workplace and using of reusable water container among college students.
Education
UNIVERSITY OF utah
PH.D. IN SOCIAL PSYCHOLOGY
UNIVERSITY OF utah
M.S. IN SOCIAL PSYCHOLOGY
Chulalongkorn University
M.A. IN SOCIAL PSYCHOLOGY
Chulalongkorn University
B.A. IN MASS COMMUNICATION
Research Area
1. Attitude and persuasion
2. Health promotion from social psychological perspective
3. Intention to perform pro-environmental behavior
Specialty & Interest
1. Attitudes and persuasion to promote health-promoting and pro-environmental behaviors
2. Positive psychology including dispositional optimism and positive moods (e.g., vigor at work)
3. Intergroup relations, i.e., prejudice and discriminations of Thais toward minorities
Link to Scopus Profile
Link to Google Scholar Profile
